Growing Freight Success in D-FW; Harrison Hoof, Vice President of Intermodal Cartage, has evolved with the freight industry
From the Dallas Business Journal
Mowing lawns at a young age, Harrison Hoof learned his first lessons in business and work ethic from his father. Originally from Memphis, Tenn., Hoof graduated from the University of Memphis with the goal of becoming a stockbroker, but saw an opportunity in the transportation industry and hopped on board. Hoof, 52, took a big step to move to Texas and now works with Intermodal Cartage as vice president. Hoof has been in the industry for almost 30 years and maintains a unique passion for his work and his coworkers. Outside of work, Hoof is a family man. He takes pride in his daughters Pamela and Kimberly and has been married to his wife Alycia for 25 years.
WHAT IS INTERMODAL CARTAGE? Intermodal Cartage (IMCG) is an affiliate of IMC, and we have offices in Nashville, Memphis, Dallas, Haslett and Kansas City. What we do is handle international containers. We handle imports and exports from the United States and other countries such as Asia.
WHAT WAS YOUR FIRST JOB? I had my first job at age 10. My father and I would cut this yard every week and he would give me all the money. He was building a work ethic in me, and every time I look back at that I smile. That was a good thing, and he would do it with me. That was one of the most important lessons I’ve learned in my life. Only problem is I don’t have a boy, so I can’t do my daughters like that.
DESCRIBE A LEARNING EXPERIENCE FROM EARLY IN YOUR CAREER? I was a manager at Pacific Intermountain Express and at my first work group that I managed, the average tenure was 15 years. I was a new supervisor and thought I knew everything. After I struggled and failed to meet my production goals for my work group, it was at that point I realized how important it is to get employee feedback. When I started to listen to them and implement their suggestions, I started making those production goals. This happened in my first job right out of college.
WHAT IS THE BEST ADVICE YOU’VE RECEIVED? My father told me to be the best at whatever I did and to learn from my mistake. That’s some of the best advice I’ve ever been given.
WHAT DO YOU DO TO RELAX? I like golf, going on power walks with my wife and hanging out in my media room, which I call my “man cave” at home. I like sports and watching movies.
WHAT IS YOUR PROUDEST ACCOMPLISHMENT? It’s getting married to my wife and having two beautiful daughters that are good people. On the professional side, it’s allowing myself to evolve within the transportation industry. I started in domestic (freight), then I went on to work in international consolidation, and now I’m involved in imports and exports. Throughout this process, I’ve met challenges at all levels and enjoyed success.
WHAT’S BEEN YOUR BEST BUSINESS DECISION? That’s an easy one. Best business decision was moving to D-FW from Memphis. The reason was it was a new frontier for me. It was a risk for me, because I had no friends or family here. It caused me to step outside my comfort zone, and I was eventually able to gain some new skills.
WHAT KEEPS YOU AWAKE AT NIGHT? I wish there was more time in the day. I work my process throughout the day. I learn how to relax and work toward a solution.
ANY REGRETS? I enjoy the challenges this involves, I wish I had started at Intermodal Cartage earlier.
WHO ARE YOUR BIGGEST ROLE MODELS? My first role model was my father because he worked two jobs most of my childhood and he supported anything I wanted to do. Now, it is a combination of people. Mark George, chairman of IMC companies, taught me balance and attention to detail and Randal Wright, executive vice president of IMCG, took the time to teach me the intermodal business.
Posted: April 25, 2011